For the release of Universal’s Bridesmaids we have created the Bridesmaids Facebook Tab.

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For the release of the highly anticipated game Duke Nukem Forever we have created “Duke’s Hall of Hotness”

Sitting within the Duke Nukem hub, http://www.boob-tube.eu/ along with other existing Duke Nukem applications, in the “Hall of Hotness” users are able to upload their picture to the gallery. When in the gallery users can browse through all the images and rate them as ‘hot’

Whilst utilising the desktop upload feature, users can also connect to their Facebook account to select their hottest picture.

Response to the app has been overwhelming with hundreds of pictures being uploaded within days of its launch. Since its launch, a little over a week ago, the app has had 92,000 visits and 2 million page views with the highest amount of visits in a day peaking at 30, 000.

As well as knowing that your photo has been rated as ‘hot’ – the photo with the highest rating will also win a once in a lifetime trip to the location of the game and the original city of Sin – Las Vegas!

For the release of Paramount’s latest Marvel film, Thor, created ‘The Power of Thor’ Mobile application.

Following the two roots of the mobile app both using the user’s camera, you can discover a wormhole to Asguard or turn your image into a Norse God. Once uploaded to the online database you can see all the locations around the world where users have discovered the power of Thor and all the Norse God images.
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This is a great example of how Rushmore can deliver a truly international campaign – 7 languages across 9 territories and 56 stations. We produced a variety of edits, including localised versions with international voice overs and multi-language graphics. All the content production was handled in-house using our audio suites, editing facilities and graphics department.

You can see two of the spots below:

UK

Continue reading “Carnival Games International TV Campaign” »

Our involvement in this campaign was truly multi-platform as we produced a variety of edits from video walls, to 3D cinema, to TV.

The game centres around hardcore motor-racing as distractions literally fly at you from all angles! We endeavoured to portray the chaos, havoc and utter destruction of this game in all our adrenaline fuelled creative executions as well as featuring a taste of the various machines on offer. Thankfully no reports of any cars crashing outside Lime Street station in Liverpool….yet!

You can see two of the sponsorship idents below:

Continue reading “Motorstorm Apocalypse Digital Outdoor Campaign, 3D Cinema, TV Campaign and Sponsorship of FIVE” »

As part of the global launch of TS4, we produced various multi-language versions and territory specific edits of TV creative. We produced and trafficked to EFIGS, Portugal and Australia and created a series of international web edits with international voice overs and localised graphics.

You can view two of the spots below:

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Continuing our relationship with SCEE and their sponsorship of FIVE Movies, we produced a range of idents to support the launch of their release of Killzone 2.

Taking up the role of commander, we used the idents to give combat soldiers instructions in weapons, the enemy etc. and used this to promote multiple facets of the gameplay.

You can view two of the idents below:

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How do you take a game that centres around the many ways to take down your enemy and even awards points for your ability to “Kill with Skill”, and produce daytime playable sponsorship idents?

This was the challenge we faced when embarking on EA Games’ sponsorship of SyFy Channel. The idents ran around peak programming and introduced the game to a highly focused target audience.

You can see one of the idents below:

Sony Playstation approached us to create some idents to wrap around their sponsorship of movies on FIVE. The brief was to get “Sackboy” into the movies so what better approach than to have our leading man appearing in his very own series of famous movie scenes, all set in Little Big Planet?

We worked with Media Molecule to produce 24 idents that covered multiple genres of film and saw Sackboy playing everyone from Indiana Jones to Maria von Trapp! The spots were voiced by the inimitable Stephen Fry who played director as Sackboy took us through his movie repertoire!

You can see two of the idents below:

Continue reading “Little Big Planet 2 Sponsorship on FIVE” »

The Picture Production Company in conjunction with Film Education created the Thor -Trailer Maker an educational resource for the upcoming movie Thor.

The main interactive task is a trailer maker, which allows students to re-cut the two minute theatrical trailer in to a thirty second teaser. As well as editing a sequence together, there is also the ability to chose a soundtrack, insert graphics to form your own narrative and send the link when you are finished.