Indiana Jones and the embeddable widget...

Kung Fu Panda Widget

IRON MAN in Second LIfe

We are proud to announce the release of the free IRON MAN avatar in Second Life.

We're also announcing the IRON MAN fan art competition - with L$125,000 up for grabs - set to run over the next two weeks.

For more information visit the Silverscreen blog here.

Embed with IRON MAN

The Iron Man widget homepage

I Am Legend - DVD & Blu-Ray widget!

We've re-purposed this to promote the Warner Home Video release of
I AM LEGEND. This has given us a chance to make some modifications based on lessons learned from the theatrical campaign, such that we now take people straight into Robert Neville's hideout, and give them the chance to get stuck straight into the awesome mini-game we created. If you have a moment, see if you can help us push the PPC Interactive survivor score up!

Angus, Thongs teaser site & widget

Flashbacks Of A Fool

Forgetting Sarah Marshall

Protected by Drillbit

Will you watch?

Our campaign for UNTRACEABLE is now nearing a frenzied conclusion, after several weeks of subversive online marketing activity culminating in Facebook's decision to shut down our KILL WITH ME page on the basis that it is "hateful", "threatening" and/or "obscene".



If it receives over 10,000 visits between now and Friday we're going to show the entire first 10 minutes of the film.

For the best overall analysis of the campaign I recommend a piece by Jemima Kiss on The Guardian's website, and we've also picked up some great coverage on METRO. It's going to be great to watch the digital footprint of this activity grow leading up to the release on Friday.

Coming just a couple of days out from release, this reinforces how important and integrated a part of the marketing mix online publicity has become.

UPDATE (01/03/2008): Collated here for posterity, here is some of the coverage we've generated leading up to the UK's opening weekend:

Consumer

• Total Film
• Guardian
• National Post
• IGN
• Yahoo!
  
• Metro
• IMDB
• AMC
• Dose
• Cinema Blend
• Splatter Films
  
• Movie Snobs
• Contact Music
• Eye for Film
  

Blogs

• Movie Marketing Madness
• AdFreak
  
• Cinematical
• globeandmail.com - Ingram 2.0
  
• Indie London
• 20/20
• Defamer
• Spout
  
• Jossip
• BuzzTracker
• fvrit
• The Bad and Ugly
• Arrow in the Head
  
• Horrorthon
• FearNet
• Emanuel Levy
  
• p2pnet
  
• allfacebook - The Unofficial Facebook Blog
• Facebook Trending
  
• Watching TV Online
  
• Peter Buick
• Lewis 360
  

Trade

• Variety
• Brand Republic
• Marketing Week
• Contagious Magazine
  
• mad.co.uk
  
• UTalkMarketing.com
• Digital Media Wire
• ITVX
  
• FilmFestivals.com

Set Free The Devil Inside!

This stunning channel takeover for Capcom Europe's DEVIL MAY CRY 4 went live on Gamespot UK this morning. This is just one of 18 different placements served across 12 different carriers as part of the UK and German online advertising campaigns created and serviced by PPC. Stunning creative, exemplary production values and delivery ahead of the relevant creative dealines make this a campaign we can be very proud of.

THERE WILL BE BLOOD

PPC worked on the entire online campaign for the critically acclaimed and award-winning film, THERE WILL BE BLOOD. We created the official UK website, BAFTA campaign award page, produced banner ads, takeovers, MPUs for the online media campaign and conducted a three-month online PR and promotions campaign.