Embed with IRON MAN

The Iron Man widget homepage

I Am Legend - DVD & Blu-Ray widget!

We've re-purposed this to promote the Warner Home Video release of
I AM LEGEND. This has given us a chance to make some modifications based on lessons learned from the theatrical campaign, such that we now take people straight into Robert Neville's hideout, and give them the chance to get stuck straight into the awesome mini-game we created. If you have a moment, see if you can help us push the PPC Interactive survivor score up!

Angus, Thongs teaser site & widget

Flashbacks Of A Fool

Forgetting Sarah Marshall

Protected by Drillbit

Will you watch?

Our campaign for UNTRACEABLE is now nearing a frenzied conclusion, after several weeks of subversive online marketing activity culminating in Facebook's decision to shut down our KILL WITH ME page on the basis that it is "hateful", "threatening" and/or "obscene".



If it receives over 10,000 visits between now and Friday we're going to show the entire first 10 minutes of the film.

For the best overall analysis of the campaign I recommend a piece by Jemima Kiss on The Guardian's website, and we've also picked up some great coverage on METRO. It's going to be great to watch the digital footprint of this activity grow leading up to the release on Friday.

Coming just a couple of days out from release, this reinforces how important and integrated a part of the marketing mix online publicity has become.

UPDATE (01/03/2008): Collated here for posterity, here is some of the coverage we've generated leading up to the UK's opening weekend:

Consumer

• Total Film
• Guardian
• National Post
• IGN
• Yahoo!
  
• Metro
• IMDB
• AMC
• Dose
• Cinema Blend
• Splatter Films
  
• Movie Snobs
• Contact Music
• Eye for Film
  

Blogs

• Movie Marketing Madness
• AdFreak
  
• Cinematical
• globeandmail.com - Ingram 2.0
  
• Indie London
• 20/20
• Defamer
• Spout
  
• Jossip
• BuzzTracker
• fvrit
• The Bad and Ugly
• Arrow in the Head
  
• Horrorthon
• FearNet
• Emanuel Levy
  
• p2pnet
  
• allfacebook - The Unofficial Facebook Blog
• Facebook Trending
  
• Watching TV Online
  
• Peter Buick
• Lewis 360
  

Trade

• Variety
• Brand Republic
• Marketing Week
• Contagious Magazine
  
• mad.co.uk
  
• UTalkMarketing.com
• Digital Media Wire
• ITVX
  
• FilmFestivals.com

THERE WILL BE BLOOD

PPC worked on the entire online campaign for the critically acclaimed and award-winning film, THERE WILL BE BLOOD. We created the official UK website, BAFTA campaign award page, produced banner ads, takeovers, MPUs for the online media campaign and conducted a three-month online PR and promotions campaign.

Widgets Galore!

Check out a couple of the grabbable widgets we created for recent Warner Bros releases. The first was for I AM LEGEND (the passcode is 21770170 if you want to go in and have a look around):



Then we produced this one for SWEENEY TODD:



We're loving partnering Warner Bros on the creation of exciting new grabbable media like this, working with such quality releases. Expect more widgets in 2008, ever richer in cool features, interaction and - above all - great content.

The National Treasure Trail

This is a treasure hunt we created for National Treasure: Book Of Secrets.

Follow the trail of clues, across several partner websites, complete all four puzzels and be in with a chance of winning the trip of a lifetime!

The BEOWULF Media Player

This is our latest grabbable media player, promoting Warner Bros' international release of BEOWULF. It is being localised for us in over 40 key markets, but the English language version is already available to grab at www.beowulfplayer.com.

Hitman - The Killer App!

Number One Fan

Facebook application allowing you to send creepy notes to your friends, to promote Disturbia.

RAT RUSH!

Check out our latest game - Rat Rush, promoting healthy eating on behalf of the School Food Trust, in conjunction with forthcoming Pixar movie RATATOUILLE:



You can play the game on the School Food Trust site - beware though - it's STICKY!

Film Factory embeddable widget

We created a Facebook, blog and MySpace compatible Film Factory widget, that can be updated with relevant content.

Get making babies!...

To promote the new Universal comedy Knocked Up we have made a 'Baby Creator', where you can upload a picture of yourself and parter (real or otherwise) and a composite of the two is created, often with shocking results.

Who Is Hallam Foe?

Hallam Foe get's a suitably quirky website.

Sector 7

Transformers take a massive step in to Second Life with recreation of the 'Sector 7' secret headquarters.

Following the hour-long Q&A with Michael Bay (Director), Lorenzo di Bonaventura (Producer) and members of the cast including Shia LaBeouf, Megan Fox, Josh Duhamel and Tyrese Gibson, the dedicated 'Sector 7' sim was opened to the virtual public.



Among its highlights the very popular free Bumblebee avatar.

Die Hard in Second Life!

Bruce Willis joined us in our Second Life headquarters Silverscreen for a very special Die Hard Q&A event!

Three of the key scenes, from the fourth Die Hard film, were reconstructed in Silverscreen.

The Film Factory gets a new look!

The Film Factory got a slick redesign. The star of the show being the multifunctional mediaplayer.

Fantastic 4 games

Six embedable games for the Fantasic 4: Rise of the Silver Surfer.

Another sweet website!

A neon mock porn site for the comedy I Want Candy.

Sparta in Second Life!

PPC is to host a virtual press conference for the movie 300. Attending will be the director Zack Snyder, writer of the graphic novel Frank Miller, and actors Lena Headey,Gerard Butler and Rodrigo Santoro.

Sparta was recreated in Silverscreen as part of the 300 expo.

Happy Feet e-cards, screensavers and game!

We created an e-card creator,buddy icons, loads of wallpapers, some animated screensavers and a Penguin game, named Sink or Swim.

Borat's Electronic Table-Tennis Game

Play Borat's Electronic Table-Tennis Game here!

Borat Kazak Media Player

We created a Kazak Media Player to promote the Borat movie.

Breaking news!

Website for Anthony Minghella's film, with Jude Law and Juliette Binoche, Breaking and Entering.

Walk down the right back alley.......

and you might find the Sin City website/labour of love, that incorporates a timeline based navigation, using the trailer to explore the themes and characters of the film.