They came, they saw, they partied.

So opening weekend is over and the marketing campaign has come to a close. But that didn't stop us giving the residents of Home one final party to celebrate Star Trek's release. Last night between 7-9pm (BST) we threw our first virtual party in Home Square. Anyone could come along and we gave away two exclusive uniforms, one male one female, to those that popped by.

As with most events in Home, it turned into one giant dance party. Multiple instances of Home Square ran at capacity and all appeared to be in full spirit. Special thanks to Home users Milnerant and Wip3outs for some great footage on Flickr and Youtube and a big thank you to all who came along. 

Star Trek has already generated a very respectable $112 million at the box office and it will be interesting to see how it fairs this weekend. Nonetheless, this figure pretty much guarantees this won't be the end of the rebooted franchise.

As we continue to find our feet in Home and another campaign draws to a close, our eyes have already turned to the next one. And there is definitely more than meets the eye this time.

Star Trek Avatar Contest: And the winner is....

A big thank you to everyone who entered the contest, we saw some great entries but as with all competitions there can only be one, actually three, winners :)

KIRK

Congratulations to chandlerPSX for a great likeness of Chris Pine as Jim Kirk. Other standout entries came from dosh401 and Alarzy.

UHURA

dreamfreemd wins the best likeness of Uhura with wolvyant and the_chaos_curse also providing great entries but were sadly pipped at the post.

SULU

And our final winner is TakMC8 for his likeness of John Cho as Sulu. Nutronic and argenthawke were the other closest entries in this category.

The winners will each be receiving an Enterprise trophy for their Home apartments and we will be in touch directly with further details.

All the entries can be seen here and thank you again to everyone who took part!

Live long, and prosper :)

Star Trek Party in Home this Sunday

To celebrate the release of STAR TREK in cinemas around  the  globe, the residents of Home Europe are invited to attend the first PlayStation Home Star Trek Party. 

Grab your free Starfleet uniform from the Threads Store and head to Home Square between 7-9pm BST on Sunday May 10th to meet fellow trekkers and watch some great Star Trek footage on the big screens. As a special thank you, keep your eyes peeled for the special poster points in Home Square for your chance to grab one of two exclusive Starfleet uniforms, not available anywhere else. 

But be warned, these will only be available between 7 and 9pm BST! If you are in Home Square before 7pm, remember you will need to leave and re-enter in order to see the special poster points. 

Star Trek Takeover in Home Cinema

Visitors to Home Cinema will see a wealth of Star Trek related goodness this week, to celebrate this Thursday's release of JJ Abrams' new film.

Trailers, TV Spots and a series of clips from the film will run until the end of the weekend alongside a variety of posters and artwork from the film throughout the cinema lobby and staircases.

Highlights from the Star Trek Q&A in Home

As promised, here is a short edit of the highlights from the session on Monday, available to embed or download from vimeo.

Star Trek Avatar Contest in PlayStation Home

Following the success of competitions run in Second Life, we are today launching the first avatar competition in PlayStation Home, to celebrate the release of Star Trek and our shiny new Starfleet uniforms, available now in the Threads Store.

See below for all the details....

Paramount Pictures International announces a unique in-world competition in Sony PlayStation Home (SCEE only). In the run up to the highly anticipated worldwide release of STAR TREK on May 8th 2009, Home users are invited to create look-alike avatars for leading characters Kirk, Uhura, and Sulu using the character customization tools and the official Starfleet uniforms now available for free in the Threads Store in PlayStation Home.

Three competition winners, one per best avatar likeness of each character (Kirk, Uhura, and Sulu), will be announced on Friday May 8th 2009 on the Silverscreen blog and the SCEE PlayStation Home forum. Each winner will receive an exclusive Star Trek trophy to display in their virtual apartments in PlayStation Home. On Sunday 10th [UPDATED], there will be a celebration at the STAR TREK Party in Home where all attendees wearing the Starfleet uniforms will have a chance to grab some exclusive STAR TREK gifts.

HOW TO ENTER

1. Collect the STAR TREK Starfleet uniforms now available for free in the Threads Store in PlayStation Home.

2. Create a look-alike avatar for only one of the STAR TREK leading characters Kirk, Uhura, or Sulu using the character customization tools in PlayStation Home. Reference images can be downloaded here

3. Using a digital camera, take three pictures of your avatar on screen: one close-up headshot, one side-on headshot and one full length body shot.

4. Upload your three images to Flickr, tag them "Star Trek Avatar Contest", make sure to fill out the picture descriptions with your PSN ID, and submit them to the following Flickr group. Once approved, they will appear in the group pool and you are officially entered into the competition.

5. Entrants are asked to submit one entry (Kirk, Uhura, or Sulu) by the deadline of 7pm GMT, Friday. May 1st 2009. A winner will be chosen for each character and announced on Friday May 8th 2009 on the Silverscreen blog and the SCEE PlayStation Home forum.

Terms and Conditions

MORE INFORMATION

Email – silvercreen [at] theppc.com

Web – www.theppc.com/silverscreen

Pictures from the virtual Q&A

So we are just putting the final touches to the video edit of the Star Trek Q&A but in the meantime we thought we would share some images from the event and also close ups of the avatars we created for JJ, Chris and Zach. We again worked with Annie Ok on this project, who provided the grabs from the Q&A and worked creating the talent avatars. A selection of screen grabs are available on Flickr.

Don't forget the entire event is still available to watch through the embedded video on uStream.

Star Trek boldly goes into PlayStation Home

Following our successful campaign for Watchmen, we are back in Home today promoting JJ Abrams' re-working of Star Trek. A franchise close to many hearts in here in the studio, we are thrilled to be exploring new worlds ways to market movies in virtual worlds.

At 4pm (BST / GMT+1) on April 20th, director J.J. Abrams and stars Chris 'Kirk' Pine and Zachary 'Spock' Quinto will visit Home for an exclusive Q&A with selected press and bloggers from around the world. Following the Q&A, the invited guests will be able to take part in a virtual roundtable within Home, to discuss the movie and answer questions put forward by fans and fellow bloggers through Twitter, uStream and CoverItLive. Both events will be streamed live across the web through an embeddable video player available at http://www.startrekfankit.com/playstationhome/.

The Q&A is part of a number of unique opportunities in Home (SCEE only) ahead of the global release of STAR TREK on May 8th.  From today, Home residents will be able to view an exclusive video greeting from Abrams alongside the latest STAR TREK trailer in the Home Theatre. A selection of virtual STAR TREK merchandise e.g. Starfleet Uniforms and T-Shirts, will be available for free in the Threads Store from April 23rd, alongside details of a unique ‘Star Trek in Home Avatar competition’ and the ‘Star Trek Party (in Home)’ where attendees will have the chance to grab some exclusive merchandise and prizes. 

We will have more info on both these events next week here on Silverscreen.